Employers are instrumental in facilitating this massive fundraising effort by supporting and endorsing employee campaigns within the work place. An employee campaign at a company is the process of asking employees to consider making a voluntary financial contribution through either payroll deduction or check/credit card.

The first step is to find a supportive, enthusiastic employee to take on the responsibility of the Key Person. This person is ideally supported and endorsed by the CEO and respected and liked by employees.

Key people are the individual(s) who partner with United Way to organize and facilitate the in-house employee campaigns. In-house campaigns, complemented by payroll deduction, are what set United Way apart from others who fund raise in the community. Mobilization of in-house donors is a vitally important role to the overall health of the service community in Somerset County.

Key people are what make this strategy successful. The role calls for good organization and leadership skills, thorough communication and enthusiasm, and energy and commitment to the United Way. Planning, structure and follow through are key to a successful campaign. You and other volunteers from within your workplace have full support and backup from the United Way office.

Key people can gain tremendous satisfaction for a job well done – for their company and their community.